• Point users to key retail destinations through an alternative means of transportation.
• There is evidence of increased consumer spending associated with “trail users”.
• The goal of the People Trail expansion is to bring the trail to our retailers.
– 2008 Bicycle & Pedestrian Plan Survey:
72% of 1,149 respondents stated they would bicycle to the downtown area if adequate facilities were
present. 61% stated they would bicycle to restaurants and 51% stated they would bicycle to shopping
areas if adequate facilities were present.
– 2011 Bicycle & Pedestrian Plan Survey:
787 respondents stated, if adequate facilities were present, they would walk or bike to the following:
Downtown
Walk – 80.5%
Bike – 90.2%
Grocery
Walk- 47.5%
Bike – 86.6%
People Trails
Walk – 94.7%
Bike – 92.7%
Restaurants
Walk – 76.2%
Bike – 57.3%
Shopping Center
Walk – 56.2%
Bike – 42.8%
“Trails generate economic impact by delivering additional spending to businesses. As businesses become more productive, new jobs and tax revenues follow.” – Economic Impacts of Trail, AmericanTrail.org