Point users to key retail destinations through an alternative means of transportation.

• There is evidence of increased consumer spending associated with “trail users”.

• The goal of the People Trail expansion is to bring the trail to our retailers.

– 2008  Bicycle & Pedestrian Plan Survey:

72% of 1,149 respondents stated they would bicycle to the downtown area if adequate facilities were
present. 61% stated they would bicycle to restaurants and 51% stated they would bicycle to shopping

areas if adequate facilities were present.

– 2011  Bicycle & Pedestrian Plan Survey:

787 respondents stated, if adequate facilities were present, they would walk or bike to the following:

Downtown
Walk – 80.5%
Bike – 90.2%

Grocery
Walk- 47.5%
Bike – 86.6%

People Trails
Walk – 94.7%
Bike – 92.7%

Restaurants
Walk – 76.2%
Bike – 57.3%

Shopping Center
Walk – 56.2%
Bike – 42.8%

“Trails generate economic impact by delivering additional spending to businesses.  As businesses become more productive, new jobs and tax revenues follow.” – Economic Impacts of Trail, AmericanTrail.org